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BEST EDITIONS (SO FAR..)

we analyzed 1,000 posts. here’s what you should stop doing.

we analyzed 1,000 posts. here’s what you should stop doing.

Pure Value Drop #7

May 31, 2025
why is Washington Post winning TikTok

why is Washington Post winning TikTok

Latest + Greatest Drop #4

May 9, 2025
what’s better: fast content or long-term content?

what’s better: fast content or long-term content?

Pure Value Drop #2

May 2, 2025

LATEST DROPS

here’s how you make a million-dollar video on TikTok Shop + what’s happening on social

here’s how you make a million-dollar video on TikTok Shop + what’s happening on social

Latest + Greatest Drop #12

Aug 2, 2025
creators got drunk, forgot the brand... and somehow made it go viral

creators got drunk, forgot the brand... and somehow made it go viral

Latest + Greatest Drop #11

Jul 19, 2025
from first kiss to first million: Love Island’s viral formula

from first kiss to first million: Love Island’s viral formula

Latest + Greatest Drop #10

Jul 5, 2025
CROCS DID WHAT?! statues, tiny shoes, and one creator's masterplan

CROCS DID WHAT?! statues, tiny shoes, and one creator's masterplan

Latest + Greatest Drop #9

Jun 21, 2025
from expired shampoo to 7.5m views: the creator move that changed everything

from expired shampoo to 7.5m views: the creator move that changed everything

Latest + Greatest Drop #8

Jun 7, 2025
we analyzed 1,000 posts. here’s what you should stop doing.

we analyzed 1,000 posts. here’s what you should stop doing.

Pure Value Drop #7

May 31, 2025

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